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Reader survey: calling all mobile marketing technology firms, agencies & service providers

We’re inviting all mobile marketing technology companies, service providers and agencies to be a part of our inaugural Mobile Marketing Reader Survey.

​How young marketers can impact digital strategies

There is a changing approach in marketing strategy as millennials become part of small to medium sized businesses and we begin to notice how they differ from baby boomers.

Guide to 301 redirects and canonical tags

When you need to redirect a website or individual webpage to a different location, there are a number of different tactics you can employ.

Insurers starting to get to grips with online conversion and complex forms

Insurers went online a long time ago, but one of the major challenges has been creating an online experience that can handle the relatively complex insurance “form-filling” process. Jonathan Attwood, CEO of Fospha, explains how his company’s toolset can help insurers more accurately track their customers’ behaviour.

How Google Symptom Search will affect the healthcare industry

Google’s Symptom Search is revolutionizing the patient path to treatment, and doctors should embrace this development as an opportunity to provide better care.

Eight content marketing trends to think about in 2017

It’s time to plan the year ahead, so how about starting with a look at the content marketing trends that will make 2017 easier and more effective?

Facebook is bringing its Audience Network to television

By some estimates, Google and Facebook are capturing upwards of 80% of every new dollar spent on digital advertising.

A Penguin 4.0 recovery case study

We’ve had time for the dust to settle after the real-time Penguin 4.0 update was released.

Content Optimization: How to Optimize Content for SEO and Link Building

Content marketing has already solidified its stature as a powerhouse in the digital marketing space.

In growing a brand’s audience and customer base, it’s certainly proved how formidable the practice is, especially when integrated with other data-driven disciplines (like SEO).

It’s no longer a trend. It has already forced its way to stay.

The post Content Optimization: How to Optimize Content for SEO and Link Building appeared first on Kaiserthesage.

How Businesses Can Use Instagram Drafts Feature

Instagram is quickly becoming the platform to beat in the world of social media. As of 2016, there are 500 million active users. While the applications are still not as solidified in the marketing niche as you see with Facebook and Twitter, it has becoming a uniquely valuable tools for brands looking to appeal to a generation moving further away from the standard networks. New Features Unrolled On Instagram: Saved… [Read More…]

The post How Businesses Can Use Instagram Drafts Feature appeared first on Internet Marketing Ninjas Blog.

The Citizens United of Google, The Fall of Vine, and More: Weekly Forum Update

This week was a bit depressing, news-wise. If you’re a fan of Vine, you’re probably mourning that Twitter pulled the plug. AMP pages are seeing wider use but failing to meet publisher expectations. And our Cre8asiteforums members are feeling dissatisfied with Facebook’s Insight Data reports. Take a look at some of our community discussions on these topics and more below. Facebook Insight Data: That Mind Blowing Useless BS Report Strong… [Read More…]

The post The Citizens United of Google, The Fall of Vine, and More: Weekly Forum Update appeared first on Internet Marketing Ninjas Blog.

The Twitter Logo Redesign By Who Might Buy It (Eventually)

It’s no secret that Twitter has been having difficulty trying to sell itself. Once Salesforce opted out of making a bid on the social media platform in early October, its future started to become uncertain. Companies once rumored to be interested, such as Google, Facebook, and even Disney, have all since revealed that they have no plans to place a bid. While Twitter continues its desperate search, we decided to… [Read More…]

The post The Twitter Logo Redesign By Who Might Buy It (Eventually) appeared first on Internet Marketing Ninjas Blog.

Search and Social: Scariest Moments of 2016

Happy Halloween! Has our industry scared you this year? have you lost sleep over some traffic dips or frightening rumor? Here are a few of the scariest moments in search and social industry for the year of 2016: January Another “Phantom” 2016 Core Algorithm Update Was Not Panda Everyone was waiting for either panda or Penguin to come, yet the unnamed algorithm scaring webmasters at the beginning of the year… [Read More…]

The post Search and Social: Scariest Moments of 2016 appeared first on Internet Marketing Ninjas Blog.

Gotcha, Google: Early Publishing Reveals “Attributes” Coming to GMB Interface Soon

Yesterday afternoon, while I was browsing Google’s bulk upload support page for a reminder on how to properly format store hours, I noticed a new listing fieldon the page: Attributes.  The jump link to the section of the help page, as well as all of the content about Attributes on the page, has been deleted since then.

The post Gotcha, Google: Early Publishing Reveals “Attributes” Coming to GMB Interface Soon appeared first on Seer Interactive.

Today’s Intern, Tomorrow’s Hire: Why Companies Benefit From Offering a Meaningful Internship Experience

When you hear the word “intern,” what do you think?

Channeling the storytelling style of Sophia Petrillo from The Golden Girls, let me tell you the tale of a lackluster internship and why it makes so much more sense to give your company’s interns a rich, work experience with meaningful projects that allow them to develop leadership skills and test-drive new ideas that may benefit your company in the long run.

The post Today’s Intern, Tomorrow’s Hire: Why Companies Benefit From Offering a Meaningful Internship Experience appeared first on Seer Interactive.

3 Helpful Apps to Visualize and Simplify Google Analytics Data

Google Analytics is an awesome platform. It’s the most advanced, flexible and the smartest website analytics software that comes for free. But it will easily take you days (if not months to figure out!) While digging deep into the data is important, you may want to leave it to pros while enjoying the simplified regular reports using the following tools: Whatagraph Whatagraph is a most indepth, yet easy-to-understand visualization of… [Read More…]

The post 3 Helpful Apps to Visualize and Simplify Google Analytics Data appeared first on Internet Marketing Ninjas Blog.

Mobile Optimization Is Even More Essential: Weekly Forum Update

You thought Google was done with mobile and had moved on? No way! This week, our communities are all talking about some news that came out of Pubcon: a mobile index is coming and it’s going to be Google’s primary index going forward. So if you were willing to take a few hits on the chin and ignore mobile optimization, you could see yourself in a whole heap of trouble… [Read More…]

The post Mobile Optimization Is Even More Essential: Weekly Forum Update appeared first on Internet Marketing Ninjas Blog.

How and Why to Plan Your Holiday Social Media Calendar

It is hard to believe it, but the holidays are already fast approaching. It seems like yesterday that the summer sun was blazing above us, but Thanksgiving and Christmas are just around the corner, followed by a brand new year. Do you have your social media posts planned for those months yet? I know, I know… you are thinking I am crazy, right? How could I be asking you about… [Read More…]

The post How and Why to Plan Your Holiday Social Media Calendar appeared first on Internet Marketing Ninjas Blog.

 

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