Content marketing has already solidified its stature as a powerhouse in the digital marketing space.
In growing a brand’s audience and customer base, it’s certainly proved how formidable the practice is, especially when integrated with other data-driven disciplines (like SEO).
It’s no longer a trend. It has already forced its way to stay.
The post Content Optimization: How to Optimize Content for SEO and Link Building appeared first on Kaiserthesage.
On-site SEOSearchSEO Strategies
I’ve been blogging for over 2 years now, but I didn’t really optimize my blog for search extensively – which is kind of odd, since I work as an SEO.
So when year 2013 started, I decided to re-optimize my blog (some parts of it), a week before I published my recent post about Advanced SEO tips for blogs.
The post How I increased my blog’s Search Traffic by 44% in under a month appeared first on Kaiserthesage.
The best way to optimize your website for “Satisfaction”: Provide direct answers to queries frequently used by searchers to find your content, so you can give the right information/experience to visitors fast. With all the advancements in web and mobile technology, usage has also certainly changed in the past years. Users’ attention span has gone […]
The post How to Optimize for Satisfaction in SEO appeared first on Kaiserthesage.
Link building is tough, especially when you’re after the links that really matter. And the hard-earned links that genuinely provide value in terms of impact for branding, traffic, conversions and eventually – rankings, don’t come by that easy. Given that these links, in nature, are: Hard to replicate Prominently placed within pages that are constantly […]
The post Link Building through Co-Marketed Visual Content appeared first on Kaiserthesage.
Search engine optimization has extensively transformed in the past couple of years, particularly on how the practice is progressively moving towards real-world marketing metrics.
While more complex factors are being constantly integrated to an algorithm that’s seemingly close to fully understanding how the real world works – it’s still, very much, plausible to simplify processes for SEO.
The post Google SEO: Optimizing based on How Google Works appeared first on Kaiserthesage.
It is true how “pure on-site work” can enormously affect any site’s ability to grow its traffic without any push from other popular online marketing tactics.
I’ve seen this work personally on some of the sites I’ve worked on in the past. And it still amazes me how it’s still effective.
However, the competition for web supremacy continues to get more brutal than it already is.
Creating great content and optimizing your site thoroughly for search can get you far. But in order to really compete, you need to do the more difficult stuff too – like building the right links.
The post Outreach Tactics for Effective Link Building in 2016 appeared first on Kaiserthesage.
Being invited to be part of this year’s Marketing Festival (as one of the conference’s speakers) in Brno, Czech Republic – is certainly one of the highlights of my year, and definitely of my career as an SEO too.
Below is my presentation for #mktfest -…